SOCIETY MANAGEMENT DAY
For the first time, we’re offering a special track for Society Management. This track is geared toward society leaders, members, and those interested in learning more about running societies. Please use this as both a learning and networking experience – meet other society leaders, discuss your situations, share ideas – participate with the presenters via questions and discussions.
8:45 a.m. – 9:30 a.m. – Registration and Welcome
9:30 a.m. – 10:30 a.m. – Men Are on Blogs, Women Are on Facebook – Michelle D. Novak
In this talk we’ll look at what everyone is talking about—posting. What are the main uses of a Blog? Social Media? What is the difference between creating and spinning content? Why is the space in between so muddled? And how you or your Society can separate the two and create a clear and dynamic Social Media plan.
10:45 a.m. – 11:45 a.m.– More Than A Program: Event Planning for Your Society – Elissa Scalise Powell
Discussion of various society events, how to plan them, and tips drawn from experience for: one-day seminar, ancestor road show, virtual lectures and classes, educational courses, SIGs, and field trips.
Noon – 1:15 p.m. – Lunch, on your own or join the DNA luncheon (see registration form for extra lunch charge)
1:30 p.m. – 2:30 p.m. – Connecting with the Next Generation: Join the Conversation! – Jen Baldwin
Most organizations are focused on connecting with young genealogists online or on social media. But how do you reach them in your offline community? A round-table discussion format will allow attendees to participate in the conversation.
2:45 p.m. – 3:45 p.m. – Society Scramble: Why Us vs. Them Is Doomed to Fail – Michelle D. Novak
Few industries have seen as much upheaval as genealogy. What once was a niche hobby is now a multi-billion-dollar business—and it is poised to get much bigger. In its wake, too many Societies have been left scratching their heads about what to do next and how to find their audiences.
Lunch is not included; you are invited to join the DNA group for their lunch at an additional cost.